Question 1

I've never really done any marketing before. Is this going to be complicated?

Accepted Answer

Not even slightly. We handle everything — the setup, the tech, the content, the automations. You give us a few details about your business and we get to work. If you can send a WhatsApp you've got all the skills you need.

Question 2

How long does it take to get set up?

Accepted Answer

Usually one week from the day you sign up. We move quickly — most clients are surprised by how fast everything comes together.

Question 3

Do I need to be involved in the setup?

Accepted Answer

A little bit at the start — we'll need some information about your business, your services, and your area. After that we handle everything. Most clients spend about an hour with us during setup and then just get on with the job.

Question 4

What if I'm not sure which plan is right for me?

Accepted Answer

Take our two-minute quiz — it'll point you in the right direction based on where your business is right now. Or just book a free strategy call and we'll work it out together. Either way, no pressure.

Question 5

Will my new website actually show up on Google?

Accepted Answer

That's literally the whole point. Every site we build is structured specifically to help your Google Business Profile rank higher on Google Maps. Most websites aren't built this way. Yours will be.

Question 6

I already have a website. Do I need a new one?

Accepted Answer

Not necessarily. We'll take a look at what you've got — sometimes we can work with it, sometimes it's quicker and better to start fresh. We'll be honest with you either way. No upselling for the sake of it.

Question 7

What's a Google Business Profile and why does it matter?

Accepted Answer

It's the listing that appears on Google Maps when someone searches for a roofer or plumber near them. It's responsible for 32% of where you rank on Google Maps — and most businesses have barely touched it. We set it up properly so Google trusts you and shows you to the right people.

Question 8

How long before I start ranking on Google?

Accepted Answer

Some improvements — particularly to your Google Business Profile — show up within days. Meaningful ranking movement across your whole service area typically happens within four to eight weeks. The longer the system runs, the stronger your position gets.

Question 9

I tried SEO before and it didn't work. Why would this be different?

Accepted Answer

Because what most agencies call SEO isn't local SEO. They write blog posts nobody reads and send reports full of numbers that mean nothing. We focus on one thing — getting you into the top three on Google Maps, which is where homeowners actually look when they need a tradesperson. Everything we do serves that goal and nothing else.

Question 10

Will the AI receptionist sound robotic?

Accepted Answer

Nope. It sounds natural, warm and professional. Customers regularly don't realise they're not talking to a person — and honestly, as long as their enquiry is handled well and their job gets booked, most don't mind either way.

Question 11

What happens if the AI receptionist can't answer a question?

Accepted Answer

It takes a message, reassures the customer, and pings you a notification straight away so you can follow up. Nothing falls through the cracks.

Question 12

Will the automated messages sound like they came from me?

Accepted Answer

Yes. We write every message in your tone and you approve them before anything goes live. Customers will think you're just really on the ball.

Question 13

What if a customer doesn't want to be followed up?

Accepted Answer

Every automated sequence stops the moment a customer responds or opts out. The system is designed to be helpful — not annoying.

Question 14

Can I see what's coming in and where it's coming from?

Accepted Answer

Absolutely. Every month you get a plain-English performance snapshot — leads, calls, bookings, rankings. The numbers that actually matter to your business. No confusing graphs. No vanity metrics.

Question 15

What if I want to follow up on a lead personally?

Accepted Answer

Go for it. Everything is visible in your CRM and you can jump in on any lead at any point. The system handles the ones you don't have time for — you take over whenever you want to.

Question 16

Is there a contract?

Accepted Answer

No. All plans are monthly and you can cancel any time. We're confident you'll want to stay because you'll be seeing results — but we'd never hold you to something that wasn't working.

Question 17

What does the £147 setup fee cover?

Accepted Answer

Building your custom website, setting up your Google Business Profile, connecting all the automations, and getting everything live and working. It's a one-off — you never pay it again.

Question 18

Are there any hidden extras?

Accepted Answer

No. One flat monthly fee. Everything included. If something ever changes we'll tell you well in advance — no nasty surprises on your bill.

Question 19

What if I want to upgrade my plan later?

Accepted Answer

Easy. Just let us know and we'll move you up. You only pay the difference from your next billing date.

Question 20

Is it really free to book a strategy call?

Accepted Answer

Yes. Genuinely free. Twenty minutes, no credit card, no obligation. We'll look at your setup, show you what's going on, and tell you honestly whether we think we can help. If we can't, we'll tell you that too.

Got questions? We love questions.

Getting started

The website and Google stuff

How the system works

Money and commitment — the important stuff

Still got a question we haven't answered?